Wednesday, January 9, 2008

Authenticity Killer: Wasting Time

Authenticity Killer

Periodically we will look at habits, behaviors, practices and techniques that damage your ability to be an authentic presenter.

Our first Authenticity Killer is described by one of my favorite music artists, Jack Johnson...
"Everybody thinks that everybody knows about everybody else... nobody knows anything about themselves because they're all worried about everybody else."

Lyrics from Wasting Time, Jack Johnson
(Click on the title to download the song directly from iTunes.)

Authenticity Killer - Spending too little time getting to know you, your content, and your connection to your audience.

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